当研究人员想了解特定社会或文化背景下的人们的更多信息，而又无法以其他任何方式收集信息时，自然主义观察是非常有价值的。 有时，在实验室研究人员可能会影响他们的行为，成本过高或两者兼而有之。 例如，如果研究人员希望在圣诞节假期之前的几周内研究购物者的行为，那么在实验室中建立商店是不切实际的。 另外，即使研究人员这样做了，也不太可能从参与者那里获得与在现实世界中的商店购物相同的反应。 自然主义观察提供了观察购物者行为的机会，并基于研究人员对情况的观察，有可能针对特定的假设或研究途径产生新的想法。
加拿大戴尔豪西大学社会Essay代写：文化背景
When researchers want to know more about people in a particular social or cultural context, but can’t gather information in any other way, naturalistic observation is very valuable. Sometimes, researchers in the laboratory can influence their behavior, cost too much, or both. For example, if researchers want to study the behavior of shoppers in the weeks before the Christmas holiday, it would be impractical to set up a store in a lab. In addition, even if researchers do this, it is unlikely that they will get the same response from the participants as they would in a real-world store shopping. Naturalistic observation provides an opportunity to observe the behavior of shoppers, and based on researchers’ observations of the situation, it is possible to generate new ideas for specific hypotheses or research approaches.