考虑一下某种商品的需求 – 例如阿司匹林。当制造商 – 我们称之为制造商X–提高价格时,对一家制造商的阿司匹林产品的需求会发生什么变化?考虑到这个问题,考虑一个不同的情况:对世界上最昂贵的新汽车Koenigsegg CCXR Trevita的需求。其报告的零售价为480万美元。如果制造商将价格提高到520万美元或降低到440万美元,您认为可能会发生什么?现在,回到零售价上涨后对制造商X的阿司匹林产品的需求问题。如果你猜测对X的阿司匹林的需求可能会大幅下降,那你就是对的。这是有道理的,因为,首先,每个制造商的阿司匹林产品基本上与另一个产品相同 – 在选择一个制造商的产品而不是另一个制造商的产品时没有任何健康优势。其次,该产品可以从许多其他制造商那里获得 – 消费者总是有多种可供选择。因此,当消费者选择阿司匹林产品时,将制造商X的产品与其他产品区别开来的少数几件事之一是它的成本更高。那么为什么消费者会选择X?好吧,有些人可能会继续购买阿司匹林X的习惯或品牌忠诚度,但很多人可能不会。现在,让我们回到现在花费480万美元的Koenigsegg CCXR,并考虑如果价格上涨或下跌几十万可能会发生什么。如果你认为这可能不会改变对汽车的需求那么多,那你又是对的。为什么?嗯,首先,市场上价值数百万美元的汽车的任何人都不是价格购物者。有足够金钱考虑购买的人不太可能担心价格。他们主要关注汽车,这是独一无二的。因此,需求可能不会因价格变化太大的第二个原因是,实际上,如果您想要特定的驾驶体验,则别无选择。

英国巴斯大学论文代写:汽车的需求

Consider the needs of a certain commodity – such as aspirin. What happens to the demand for a manufacturer’s aspirin product when the manufacturer – we call it manufacturer X – raises the price? With this in mind, consider a different situation: the need for the world’s most expensive new car Koenigsegg CCXR Trevita. Its reported retail price is $4.8 million. If the manufacturer raises the price to $5.2 million or to $4.4 million, what do you think might happen? Now, return to the demand for manufacturer X’s aspirin products after the retail price rises. If you suspect that the demand for X’s aspirin may drop dramatically, then you are right. This makes sense because, first, each manufacturer’s aspirin product is essentially the same as another product – there is no health advantage when choosing one manufacturer’s product rather than another. Second, the product is available from many other manufacturers – there are always a variety of options available to consumers. Therefore, when consumers choose aspirin products, one of the few things that distinguishes manufacturer X’s products from other products is that it costs more. So why do consumers choose X? Well, some people may continue to buy the habit or brand loyalty of aspirin X, but many people may not. Now, let’s go back to the Koenigsegg CCXR, which now costs $4.8 million, and consider what might happen if the price goes up or down hundreds of thousands. If you think that this may not change the demand for the car, then you are right. why? Well, first of all, no one on the market worth a multi-million dollar car is a price shopper. People who have enough money to consider buying are less likely to worry about the price. They are mainly concerned with cars, which is unique. So the second reason why demand may not change too much because of price is, in fact, if you want a specific driving experience, you have no choice.

发表评论

您的电子邮箱地址不会被公开。